Your business online – always use a professional with great credentials.
Selling online via a website is a great way to build your business, wether selling products or a service, your online shop can be visible to a whole world of potential customers. These are exciting times for online selling; security is better, most people have a fast broadband connection and consumers are confident in buying online.
Having an e-commerce website is just the start of selling online. But it is important to get the basics right. An enticing design can make you stand out in a crowded market, be stylish, professional or even unconventional. Make sure your products or services are well described, having a full and detailed description helps the visitor find what they are looking for and also helps with your search engine optimisation (SEO). Use a professional copywriter if you are unsure, just cutting and pasting from the manufactures copy may not be appropriate. Speak simply, avoid jargon when you can and use both bullet points and short paragraphs. Read more…
Business websites – good and bad design and how it affects your business.
Very often the first port of call for your customers, is your website. In an instance they will be gaining an impression of your business; does it look credible and reliable, do they have good credentials, where are they located, can I trust them?






